Viewing entries tagged
craft

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Summer Learning with Etsy Dallas

Take advantage of the slower summer months and work on sprucing up your business for the busy fall season with some classes and workshops with Etsy Dallas!

See below for the current calendar and hop on over to their blog for details on all the classes!


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DIY: Handmade Valentine's Day Cards

As a continuation from our last post about the Love Letter campaign for DoSomething.org and Meals on Wheels, I thought I'd share a tutorial on how to make a cute handmade card for your special someone this Valentine's Day!


Materials needed:
Cardstock - One bright color for the card and one craft color for the envelopes 
Hearts cut out of of paper -  use as many colors as you want
Glue, or glue dots
Marker
Envelope printable download - follow the link below to download

  1. Download and print the template for the envelopes on the craft paper and cut them out
  2. Fold the envelopes along the fold lines and glue the flaps together 
  3. Glue the envelope to the card and start gluing hearts in it spilling out
  4. Write a message of your choice for your loved one!
Want another fun Valentine's Day Card tutorial? Head on over to the Etsy Dallas blog to read my guest post with another DIY!


Happy Valentine's Day!

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Gifts for the Local Lover - Etsy Dallas Jingle Bash Gift Guide

I haven’t met too many people who don’t absolutely fall in love with Texas. I mean, seriously, what’s not to love?! The diverse landscapes, the friendly people, the quaint small towns, and BBQ. People who live in TX sure seem to love it-share some TX (or Dallas, or Austin) pride with your loved ones this holiday!

 Dallas Skyline Watercolor Painting 8x10 Print by Tread Studios
Dallas Bridge Framed Art Print by Soza Designs 

Texas Wall Decor Reclaimed Wood Mix by Wayne Works 

Texas Dish by Lemon Glaze

Texas Custom State Cut Book Letters Book Art by Letter Lounge

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Gifts for the Dapper Dude

Don't think that a handmade craft show is just for the ladies. Guys, there will be some great finds for you at the Jingle Bash too! Pick them up yourself or drop a hint to your S.O.


A guy can never have too many t-shirts, especially when they are made by Dowdy Studio


 Help your guy keep his beard in check with a beard comb from Big T Woodworks. They can even be monogrammed with his initials.


Or, help him shed the beard with a handmade razor made from Australian Coolibah Burl wood, also by Big T Wodworks


Bring back the lost art of a close shave with this straight edge razor, complete with a "Man Card" strop, by Mini Fab. These can also be personalized!


Music lovers rejoice in this handmade portable iPhone acoustic speaker made by Kraken Acoustics


 Have a guy who likes to dress to impress? These cuff links by Tesoro Jewelry can be personalized to the longitude and latitude coordinates of any place (perhaps the place you met?). 

These great infinity leather bracelets by Mesa Blue are perfect for a guy who likes to keep his accessories understated but stylish.


These pewter wood grain cuff links by f. is for frank will add a little funk to any guys wardrobe.


 For the guy who likes to have a little edge, Dapper Guy Bow Ties has tons of cool fabrics and styles.


Not a bow tie kind of guy? Land of the Thread has lapel pins and pocket squares galore in bright fun colors and patterns.

Want more shopping inspiration? Check out our Pinterest Boards for lots of Jingle Bash Gift Guides! Don't forget, the Bash is 11/21 at South Side Event Center from 11-6pm!

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Crafts for Crayons and Girls Inc.

We are really excited and proud to be working towards what we hope will become an annual event to benefit Girls Incorporated of Metropolitan Dallas which will help girls and young women to be strong, smart and bold. I wanted to share on a more personal level why this is so important to me and my sister.

Two months ago Verizon came out with an ad called Inspire Her Mind that featured the life of a young girl whose parents slowly socialize her to not be interested in science-it stated a startling fact (at least for me): 66% of 4th grade girls like math and science, but only 18% of college engineering students are female. It ends with the question "Isn't it time we told her she's pretty brilliant too"? 



This struck a nerve with me (and my sister, the other half of Pig and Peacock). Our father, the engineer, ingrained it into our beings to be interested in math and science, to have a strong curiosity for how the world works and to learn about it. We even had to learn how to work on our own cars! I know that math and science isn't everyone's cup 'o tea, but the disparity between those two percentages bothered me, so I started looking into STEM mentoring which led me to Girls Inc. which offers mentoring to girls in math, science and tech.

Then, a month later, Always, came out with a campaign and video called #LikeAGirl asking grown men and women to run and fight "like a girl". Then they asked little girls to do the same, and asked the question "When did doing something 'like a girl' become an insult"?



The response from the little girl at 1:15 is what did me in. When she realizes that like a girl is not a good thing, but an insult. Tears. Seriously. It was at that moment that I knew I had to do more that think about doing something and take action. The more I read about Girls Inc. and their mission to empower young girls to be strong, self-confident, and successful the more I felt the need to do something for this organization.

While my sister and I joke that our family was dysfunctional (whose wasn't?) I really appreciate all that our parents did for us. Our father taught us that we should be the smartest kids in the class, that a 99 meant we were capable of making a 100. I appreciate that our mom taught us that to hit like a girl meant we should win the fight (she's real fiesty!) and that if we applied ourselves that there was nothing that could stop us. I realize now more than ever that we are truly lucky to have been raised by them, even if there was a lot of tough love. To thank my parents, I will share that encouragement with others who need it most.

The Crafts for Crayons event with Etsy Dallas seemed like the perfect place to start. While we do have some very talented guys on our team, most of the team members are women who run their own micro/small businesses. We are also all about helping lift each other up and elevating our community. This seemed like the perfect opportunity for us, as a team, to get involved and help by collecting school, craft and art supplies.

We hope that you will join us on Aug 30th at NorthPark Mall from 1-5pm to help support a great cause and share in the opportunity to make a difference!






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How-To Prepare for a Craft Show (like a pro) Part 2.1

Now that we've covered product, layout, displays, and signage, it's time to get down to business. Literally. After you have made items to sell and put price tags on them you need to start preparing yourself to sell your handmade goods. It is really important to be well prepared for transacting business-if you are not well organized, customers might get frustrated, you may end up with a few people waiting to pay, and you will undoubtedly become frazzled, which is no fun.

From the guest post we wrote on the Etsy Dallas blog:
Prep for Doing Business
One or two weeks before the show, gather everything you need to do business and ring up transactions. Pens, calculators, invoice/receipt books, and shopping bags are must haves. Make a bank run to get change - think about your price points and plan your change based on that. If you take credit card payments via square or any other device or app, make sure they are in working order and that you remember passwords for apps. Another thing we do is create a cheat sheet of all of out items pricing with tax. At the bottom we have every price point from $1-$100 with tax added for a quick reference guide.



In addition to the bare minimum of receipt books, etc. you want to make sure that anything you plan to use to package or wrap items you have on hand as well (tissue paper, twine, gift boxes). Thinking back to your booth layout, make sure that all of these items along with shopping bags are laid out in a way that will make it fast and efficient to wrap or package items. Make knitted scarves and plan to drop them in shopping bags? Easy peasy. Make ceramic dishes and need to wrap them individually and them box them up? Plan to make some space for that and keep all materials handy. Plastic Rubbermaid drawers under a table can make for a quick wrapping station. If you make jewelry, you will want to be sure to have small boxes or pouches to protect purchases. It is also a really good idea to have boxes handy during the holiday season if people ask for them. I know it is an extra expense, but it is also part of the handmade shopping experience to have items nicely packaged. Uline is a great resource for packaging supplies.

Most craft show vendors have adopted the Square and other credit card payment methods, but it is always good to be prepared to take payments the old fashioned way (card imprint and paper receipt). Just because you have a square and the phone app doesn't mean you are guaranteed good cell signals or wifi. We have totally been to places that were the dead zone for cell phones, and with 50+ vendors trying to tap into the free wifi, forget it...nothing was working. This is when that receipt book will be extra handy, make an imprint either rubbing the card with a pen under the carbon copies (anyone who has ever worked in retail knows the drill) or write it down. Be SURE to destroy the card numbers asap after you are able to run the payment, and black out the # on the guests receipt for safety too. This is also where cash will come in handy, if your are not sure you have enough, bring more-you can always redeposit it into the bank after the show. Even if all of your items are under $10, be prepared to make change for someone who pays with a $100 bill. You know that person (can you tell we used to work retail!?) the one who comes first thing in the morning straight from the bank with a crisp hundred and you have to make $92 in change and they wipe out all your $20's...? Be prepared for that person :)

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How-To Prepare for a Craft Show Part 1.3: Create Signage

Our third installment of the blog post we guest wrote on Etsy Dallas about craft show setup.

From part one of the Etsy Dallas blog post:

Create Signage
On average, a customer ask the price of items only twice before they feel uncomfortable asking again. Put them at ease by creating signage or putting price tags on all of your items. Make sure signage is easy for them to spot and big enough to be read from a distance. Also, be sure you have business cards handy and in a place that is easy for shoppers to find.

You may think that not having prices opens the door to conversations with your shoppers, but what if you are too busy to speak to everyone (and we hope that you always are)! 

Photo via Erica Sirotich Illustration


Signage should contain the following:
  • Your shop name at the top and something calling out that it is your price list
  • A list of each type of item (or item category) and it's price
  • Any special show pricing or bundled pricing you may offer
  • Show shoppers whether you take credit cards and which ones (you can just put the logos on it)
If all of your items are OOAK and priced differently, consider putting price tags on all items in an easy to find spot. Keep in mind if your item has movable parts or is delicate, putting tags on the bottom may not be wise. You are better off putting them somewhere that may not be as attractive but can cut down on unnecessary handling and breakage.

Another tactic is to price sections of product. For instance all items on one table are $20, you can put up one sign that states that for each table. You may also want to add signage to differentiate your product, even if it is all the same price. Do you sell dog collars for $15 in all sizes? Maybe your signage needs to point out sizes to help shoppers locate the item they need.

Consider putting up an additional sign or two where appropriate to tell shoppers pertinent info about your product and what sets it apart. Is your yarn hand spun by you, or is the wool sourced from local farms? Does your jewelry re-purpose vintage pieces? Do you take custom orders? Is it eco-friendly? Tell people about it!

Need some inspiration? Check out our craft show display board on Pinterest for more!


Be sure to check out the rest of this series on the blog!

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How-To Prepare for a Craft Show Part 1.2: Lay Out Your Booth Space and Displays

A continuation of the blog post we guest wrote on Etsy Dallas about craft show setup.

From part one of the Etsy Dallas blog post:

Lay Out Your Booth Space and Displays
About three weeks before the show, plan your booth space. Decide what your table layout will be, how your displays will be set up and where chairs and product storage will go but still be easily accessible. Tape off the booth space on the floor or driveway and be sure everything fits. Once you have a "floor plan," decide how your goods will be displayed.



It is important to do this because often you only have an hour or two to unload and set up for a show. Depending on your product unloading could take you 30 mins or more. Have to set up a tent? Add 10-15 min for that...tables? 5 more. That is 50 of your time right there, give or take 10 min based on the product you make. So it's imperative that you plan ahead on set up or you will either be unprepared or rushing right before the show starts.

What should you do in this dry run setup? Tape off on the floor or driveway (with painters tape) your exact booth space. Bonus points for setting up your tent in your driveway and working with that (and double checking that your tent is in order and you have all your parts and pieces).

Once you have your booth space marked off or tent set up you should consider the following:
  • How many tables will you need and what should their layout be-keep in mind you should leave room around the tables so you can enter and exit your booth space
  • Where and how will my displays be set up
  • Will my displays hold my product?
  • Can I see over and work around my displays?
  • Did I leave work space for myself to write receipts, wrap or package purchases, put my soda?
Try a couple different layouts. You may think you have laid out the best option, but try a few more anyways. You never know what you will come up with and it is a good exercise to do, just in case when you arrive at the show your booth space or location changes. It pays to be prepared with  a few options and be flexible.

Missed Part 1.1? Find it here:

How-To Prepare for a Craft Show Part 1.1: Make Enough Product



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Craft Party Photos!

We had a great time at the Etsy Dallas Craft Party and wanted to share some photos! Thanks to all who came out and to Etsy and Etsy Dallas for putting it together :)




 




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How-To Prepare for a Craft Show Part 1.1: Make Enough Product


Last week I shared the link of part one on how to prep for a craft show that I wrote for Etsy Dallas. As promised, I wanted to delve in a little deeper into some of these topics for you to really create a comprehensive resource for newcomers. We were once new too, and have pictures of the hot mess we were at our first show to prove it! Thanks to other seasoned crafters we found our way and now can happily pay that advice forward.

From part one of the Etsy Dallas blog post:

Make Enough Product
First and foremost you need product – and plenty of it. You should aim to still have a relatively full display toward the end of the show. If your booth looks empty, you might get passed by. Depending on your price points, you should expect to sell 1/4 to 1/3 of the inventory you bring. The best way to be prepared is to make a production schedule and try to stick to it. Then bring everything to the show, even if you aren't sure you will sell it.

There are many formulas for how to arrive at how much to make and bring to a craft show and I will cover more of them here. Some things to keep in mind for this is what kind of product you sell, your price points, and how much it takes to fill your display table. Since a lot of these formulas are in terms of dollars you will need to convert that to units based on what you make. We make soap, and at an average retail of $4-$5 to make $100 I would need to sell at least 20 bars. But if you sell $50 necklaces, you only need to sell two to make that same $100 and most likely will not need to make nearly as much inventory in units to cover your sales.

The next thing to consider is how much it takes to fill your display table or booth. You want your display to still look full at the end of the show (between 75-80% full at least). If your booth looks too empty shoppers may pass you up thinking that you have sold out of everything and you can miss a lot of sales this way. For example, for our soap, it takes approx 200 bars of soap to fill our table, so if based on the formulas below I expect to sell 250 bars, I need to make about 450 in total. Never. Look. Empty.



Here are a few formulas that you can use to give you an idea of how much you should make. I will use the same soap (at $5, 200 for display) and necklace (at $50, 50 for display) for these examples.

Option 1: 7x-10x your booth fee
With 10x the booth fee being your high side target, and 7x what you will more realistically sell.
Booth Fee $100
10x$100=$1000 
for $5 soap that is 200 bars to sell + 200 bars for display=400 total
for $50 jewelry that is 20 to sell + 50 to display=70 total

7x$100=$700 
for $5 soap that is 140 bars to sell + 200 bars for display=340 total
for $50 jewelry that is 14 to sell + 50 to display=64 total


Option 2: % of attendance
If the show you are doing gives you an annual attendance rate (assuming they are an established show) you can use this number as a guideline to multiply by your average transaction. The lower the price point the higher the rate. For under $10 a 3% rate of purchases per attendees is good-that is 1 of every 100 people. For higher price points this rate may be 1% or less if your price point is really high.
Show attendance=2000
3%*2000=60 shoppers
1%*2000=20 shoppers
60 shoppers*avg soap purchase (3 bars or $12)=180 bars ($720) + 200 display=380 bars
20 shoppers*avg jewelry purchase $50=20 necklaces ($1000) + 50 display=70 necklaces


Option 3: 1/4-1/3 total inventory sales
As we stated before expect to sell between 14 (25%) and 1/3 (33%) of what you bring. This approach is kind of a backwards approach to what you will sell. We have found you sell between 25-33% of the merch you bring. Want to sell $1000? Then you need to bring at least $3000 in inventory ($1000/0.33) which is 600 bars of soap at 33% (200 for display + 400 to sell).


Keep in mind that the cheaper the booth fee the lower the attendance usually is. It costs time, money, and effort to bring people into a show, so if the fee is low and there isn't an estimated attendance expect a low number and base inventory off of that.

Also consider the type of audience that is being targeted for the event. Does the target audience for the show match up to your target customer in terms of the type of product you are selling and your price points? Are you selling fine art for $400 at a show targeted to college age audience? It may not go over well.

Always remember at the bare minimum you should sell enough to cover your booth fee + the time you would pay your self for the hours you worked at the show x 2.

A lot of this comes from experience so it is important to keep track of how much you brought and how much you sell, in dollars and units (and by item type) if possible. The more detailed information you have the better you can use that information to help you prepare next time! 



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Etsy Craft Party 2014: Recapture!


Who's ready for a partay! Join Etsy Dallas and other area crafters for an evening of fun, food and drinks. This years theme focus is on transforming photographs into display worthy works of art using a variety of craft supplies and techniques! This years Craft Party will be held at City Craft this Friday (6/6) at 7pm!

Take a look at some of the inspirational pieces our team members have already cooked up in preparation of the event! Bring you own photos (or copies of them) or you can choose from photos on paper or fabric that will be provided at the event.
Photos from Etsy Dallas

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How To set up a Craft Show Booth Like a Pro

A few weeks ago we were asked by Etsy Dallas to guest write an article on how to set up for a craft show. My question back was "the day of? or all the actual work that goes into it?" Both! They said.

The resulting brainstorming session of me and my sister resulted in a two part series covering everything from the weeks leading up to the day of the event. We covered topics ranging from inventory forecasting to what's in our disaster kit.

There were several things I would have loved to delve into deeper, but I'm pretty sure they weren't going to change it to a 10 part series for me! :)
So over the next few days and weeks I will hit each subject in more detail so you can learn a little more of the behind the scenes buildup to a craft show.

But for now, head on over the the Etsy Dallas Blog to check out part one of How to set up a craft show booth like a pro!


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Spring Bash Countdown Cont'd

Need to spruce up your space? Look no further than the bash where you will find some awesome wares to freshen up your decor!

Our Green Nest mixes vintage and modern items with a splash of color. This painted antler is the perfect conversation piece for an end table or mantle.



The Letter Lounge gives new life to old books cutting them not only into letters but a variety of shapes and symbols. This particular book is mine, which I picked up at WRLM last year. I plan to add a science book to my collection this year :)



Blue Flame Studios makes a variety of teapots, mugs and serving pieces which are beautifully glazed to perfection. In addition to this dynamic statement serving bowl I love their black on black (matte/gloss) teapot.


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Deck Your Walls

Today's post is all about our Spring Bash artists. This year we have no shortage of talented artists ranging from acrylic to mixed media. Brighten up your walls with some new art from the Bash!


Liz Wiley has a lovely collection of abstract art, I especially love the moody colors of this piece, which is a part of a painting a day series that she has been working on since June 2013!



Monica Wright of Refill My Glass incorporates her own illustrations into vintage postcards like this beautiful piece.



Vintage paint by numbers get an updated and witty twist at Mama Said Studio.



Emile Stewart of Wild Flower Art Studio creates whimsical collage images full of inspiration and wanderlust.



Anna Tovar creates nature inspired watercolors and giclees as well as calligraphy art.


Join us for the 6th Annual Etsy Dallas Spring Bash on April 26th at the Shops at Park Lane!


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T Minus 7 Days to the Spring Bash!

Where did the time go? The Bash is almost here and true to our PnP selves, we are crazy rushing to make as much product as possible for the event. Check out the Handmade Bash site for all the details including the awesome artists list. We have some awesomely talented people at the show this year (just like every year) and you won't want to miss it! In the days leading up to the Bash I'll start showing them off here, starting today with our artists whose focus is on the wee ones :)


Regal Cottage makes classic toys with modern sensibilities

Regal Cottage-Narwhal Rattle



Wren and Rumor makes bedding, blankets and burp cloths in modern designs.




Wooden Leg Named Smith makes handmade and hand painted toys.




Bonjour Mae Mae specializes in accessories for girls and boys.

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Top O the Mornin' to Ya!

It's almost St. Patrick's Day and we thought we would share a quick and easy craft that you could give as a gift or make for a St Pats Day party for people to snack on. This one is pretty simple and could be easy and fun to do with kids too.

Gold at the End of the Rainbow Jar

What you'll need:
Rainbow Skittles (includes red, yellow, green, purple, orange)
Easter Skittles (if you are an over achiever and want to add more colors)
Gold Coin Chocolates
Mason Jar
Green Decorations (option, think green ribbon, fabric, or a hat like below)

Step 1-Sort the skittles...It took me about 5 min while watching TV.



Step 2. Start layering. Starting with the gold coins, then purple, then the blues if you got them, then green, yellow, orange, and red.



Step 3. Decorate. I added a little hat to mine to keep it simple, but you could add ribbon, fabric, stickers, beads or whatever else you can find in your craft drawer.


P.S. I'm kind of a perfectionist and it really bugs me that I didn't have blue-but it was too cold and I was too lazy to walk to the store (two blocks away) to get the Easter Skittles. I may have to go get them and re layer them! :)

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National Craft Month

March is National Craft Month and the Craft and Hobby Association and Cre8time want you to devote more time to creative expression doing the things you love! For the month of March, use the #Cre8time hastag on your Facebook and Instagram posts, as well as your tweets and pins. AND you can enter to win $500 when you submit a photo of how you are celebrating National Craft Month to Cre8time's Facebook page.



Whether you decide to learn a new craft, or dust off your scrapbooking paper, what will you Cre8time for?

Need some inspiration? Here are some of my favorite sites:

Pinterest (Duh!)-The most obvious and possibly most popular source of DIY inspiration with tutorials. If your interested in what inspired us here at Pig and Peacock, you can follow us @pigandpeacock

Craftgawker-Before there was Pinterest, I could spend hours on this site (as well as it's sister site FoodGawker). Most of what you will find here is super beautiful, it's awesome for inspiration, but iffy on the tutorials.

Etsy-Need some fresh ideas in your medium of choice-look no further than what others are producing on Etsy. You won't find tutorials here, but with hundreds of thousands of sellers, you are bound to get some fresh ideas and inspiration.

Craftsy-Want some more in depth learning? Head over to Craftsy and you can enroll in online classes that will give you more than just a 4 picture how to.

Martha Stewart-Lets face it, because she is the queen of DIY and crafts.

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Calling All Crafters!

Let's get ready to SHOP + PARTY + ART + CRAFT:

    * The best shopping experience featuring handmade art & craft from Dallas and beyond
    * Free DIY crafts to make and take
    * Bars and restaurants on-site
    * Party tunes
    * Photo Booth benefiting a local charity
    * Free admission, wheelchair/stroller accessible, plenty of free and secure parking
    * Free collectible Bash Bags™ for the first 50 adult shoppers in line at 11 am, chock full of handmade goods from artists and sponsors:

                  
A crowd favorite, the Etsy Dallas Spring Bash will offer up the popular and highly coveted Bash Bags™ for the first 50 adult shoppers in line when we open to the public at 11 a.m. These reusable tote bags – chock full of handmade products – have become a thing of legend, and shoppers have been known to arrive three hours early to stand in line for one!



Applications for the 2014 Etsy Dallas Spring Bash are open! Visit the Handmade Bash website to learn more and apply! Don't forget to mark your calendars for April 26th and we'll see you at the Shops at Park Lane!

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